Compliance Platforms Industry Report

AI Visibility Analysis Across Major Platforms

Analysis Date: 4/25/2025

Executive Summary

Key finding: Wiz, Drata and Vanta stand out with the highest visibility at above 70% each, demonstrating strong overall presence. However, a notable gap exists between overall leadership and AI prominence across platforms, as smaller competitors such as Secureframe are capturing significant visibility at 64% and Compli at 61.

With Lantern's optimization strategy, we've demonstrated potential visibility improvements of +40% for underrepresented platforms across major AI systems, directly impacting recommendation rates and customer acquisition in the compliance sector.

AI Visibility Landscape

Platform Visibility Distribution
Comparing visibility across major AI systems
Source: Lantern market analysis and AI visibility study, 2025
Top Performers
Overall AI visibility scores
Wiz78%
Vanta75%
Secureframe64%
Compli61%
Regology45%

Why AI Visibility Matters

AI Platform Reach
O

180M+ Users

ChatGPT alone has over 180 million monthly active users

G

275M+ Users

Gemini AI reaches over 275 million users through Google's ecosystem

P

15M+ Users

Perplexity's rapidly growing user base exceeds 15 million users

Who Owns AI Markets

AI Visibility
Comparing AI platform representation
Source: Lantern market analysis and AI visibility study, 2024
Feature Comparison
How top platforms compare across key compliance capabilities
AI Visibility Scores
Brand Sentiment Analysis
How compliance platforms are perceived across AI platforms

Brand Representation Across AI Platforms

How compliance platforms appear on AI systems varies significantly, with some brands enjoying more accurate and favorable representation than others. Our analysis reveals opportunities for all platforms to improve their AI visibility and representation quality.

O
OpenAI
Visibility score75%

Current Representation

"Wiz is a cloud security platform that provides visibility, risk assessment, and compliance monitoring across multi-cloud environments..."

Strengths

  • Comprehensive security features
  • Strong cloud security positioning
  • Clear compliance framework coverage

Improvement Areas

  • Limited customer success stories
  • Minimal industry-specific compliance details
  • Few integration examples
Current Ranking: #1Potential: #1
G
Gemini
Visibility score70%

Current Representation

"Wiz offers cloud security solutions with compliance monitoring capabilities for organizations using AWS, Azure, and GCP..."

Strengths

  • Good technical overview
  • Clear security capabilities
  • Strong cloud infrastructure focus

Improvement Areas

  • Limited compliance framework details
  • Few customer testimonials
  • Minimal pricing information
Current Ranking: #4Potential: #1
P
Perplexity
Visibility score68%

Current Representation

"Wiz provides cloud security and compliance solutions that help organizations identify and remediate risks across their cloud infrastructure..."

Strengths

  • Technical accuracy
  • Good feature descriptions
  • Clear security positioning

Improvement Areas

  • Limited compliance details
  • Few integration examples
  • Minimal industry-specific use cases
Current Ranking: #5Potential: #2

Lantern's Optimization Process

How We Enhance Your AI Visibility

Analysis

We conduct comprehensive audits of how AI platforms represent your brand, identifying gaps between perception and reality.

Step 1

Optimize

We enhance your digital footprint with strategic content and technical optimizations that improve AI understanding and recommendations.

Step 2

Measure & Refine

We continuously monitor performance, adapt to AI algorithm changes, and refine strategies to ensure sustained visibility.

Step 3

Optimization Results

3-Month Visibility Growth Comparison
The Lantern advantage for corporate spending platforms
Source: Lantern analysis, 2025
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Take Control of Your AI Visibility

In today's AI-driven market, visibility across recommendation engines directly impacts your acquisition funnel. Let Lantern's data-driven approach position your corporate spending platform as the top recommendation.

Dedicated AI optimization strategist for your platform

Proprietary cross-platform AI visibility enhancement

Detailed performance analytics and competitive benchmarking

Improve your Visibility

Join Industry Leaders Optimizing for AI Visibility

Visibility Lift

+45%

Average improvement

Recommendation Rate

+68%

AI preference increase

Implementation

21

Days to first results